Disease state education websites for Oncology professionals
Designed the user experience and navigation for websites across various stages of lung cancer for a high profile pharmaceutical brand at Biolumina (Omnicom agency) in NYC.
I collaborated with copywriters, art directors, account managers and web developers to translate content for healthcare professionals into a digital web experience. My deliverables included a sitemap, wireframes, functional specifications and accessibility annotations for development.
Stage III lung cancer treatment website
Redesigned the navigation and interactivity of an existing website in order to meet web accessibility requirements and collaborated with art direction to update the look & feel/UI of the new campaign concept.
Stage IV lung cancer education website
Designed a responsive landing page that educates healthcare professionals about stage 4 lung cancer and advancements in treatment.
User testing on branded health care professional website
Designed a prototype of a proposed redesign to test navigation with health care professionals